References

Reflection

Promotion Strategy

Tiffany & Co. Advertising

Product Strategy

Tiffany & Co.'s Background

Rationale

Letter of Invitations for Professional Comments

Dear all of my professional business partners,

Tiffany & Co. has been the leader of jewelry business in the world for the last few decades. So, with well-known brand we have been customer’s main target to fulfill their desire. In this current economic situation, I am pretty sure that every company has to face low circulation of market as what Tiffany & Co. experience. Therefore, we need to find new market channel to promote our products and come out with a good business plan such as launching Tiffany & Co. website. Now, with an extraordinary effort from all Tiffany & Co. workers, our plan is on the right track.

So, this is the best time that we can share ideas together between our companies. I know how busy you are, so I really appreciate the time that you spent in giving such a positive comment and suggestion to me. Please, feel free to share any suggestions or ideas that will help us building the brighter future for our company.

From the sincere heart of Tiffany & Co. Thailand Manager, I would like to take this opportunity to thanks all of you for giving time to us.

Sincerely,

Parichat Boonniti

(Miss Parichat Boonniti)

Tiffany & Co. Thailand Manager